Skip to main content

Mobomo webinars-now on demand! | learn more.

We’re excited to announce our involvement and sponsorship of Smashing Conference, taking place in beautiful Freiburg, Germany September 17-19th.

This event brings together web designers and developers for three days of intense workshops and engaging presentations from design experts around the world. We’re sponsoring the sold-out event and trekking to Germany for an epic “meeting of the minds.” (And some streusel. And beer. And sausages.)

Are you going to Smashing Conf? Be sure to come say “hallo”! Be on the lookout for these two dapper fellas:

We love talking about design and development and we’d love to hear your stories and share some of our own. If you didn’t get your ticket before the event sold out we’ll be tweeting updates from the event, so be sure to follow us and check back on our blog for a recap of the Smashing Conf highlights when we return!

See you in Germany!

Categories
Author

Federal agency mobile implementation is an important aspect of the Digital Government Strategy, so last week the Mobile Gov team and Digital Gov University partnered for a “Mobile First” Webinar. A “mobile first” approach is where new websites and applications are designed for mobile devices first, instead of designed for the traditional desktop.  Representatives from government and the private sector spoke about what it means to be “mobile first.” You can listen to the entire webinar, but here are some highlights:

Ken Fang from Mobomo Inc. talked about the importance of a mobile first approach, citing the increasing percent of traffic routing from mobile devices. Fang  proposed three steps to consider when choosing a device and platform to develop.

  1. Consider your audience needs and remembering who and what you are making the app for.
  2. Think about what kind of content will be sent out.
  3. Think platform strategy —answering whether you develop for one device or choose a different route such as an API or responsive design.

 

Categories
Author

I'll be spending the last weekend of July with passionate Ruby developers and pioneers in Burlington, Vermont - a small but charming city situated on the eastern shore of sparking Lake Champlain, and the perfect spot for Vermont's first Ruby conference, BURUCO.

Though this is a much anticipated retreat from the commotion of New York City (which is where I've been spending the majority of my time for the last several months), it's also an exciting opportunity for me to share some of the recent work I've been doing on spatial programming and location based apps.

I'm looking forward to sharing my knowledge, connecting with other developers, and learning from other giants in the community who are doing meaningful work. There will be interesting presentations from:

  • Marc-Andre Cournoyer, author of "The 4 Hour Work Week For Ruby Hackers"
  • Joshua Hull and Alex Maccaw of Twitter. I'm looking forward to learning more about Renee in Joshua's talk and getting an inside look at Spine, a JavaScript framework Alex wrote.
  • Dan Croak from Thoughtbot who will be diving into Rails conventions.
  • Scott Tadman, creator of PostageApp.com - a SaaS-based Email Delivery service for web apps - will be presenting on building asynchronous server applications with Ruby and Rails.
  • Jen Myers of Relevance will be talking about the area where design and development intersect and how developers can leverage design principles to build better applications.
  • Harold Gimenez who builds tools on top of Postgres all day long at Heroku and will be demonstrating its power and usefulness.
  • Mark Bates, founder of Meta42 Labs, a Boston-based consultancy who will be presenting on testing JavaScript and CoffeeScript in Rails.

 

Categories
Author

I arrived at Moscone Center on Wednesday the 29th to a mob of people making their way towards registration. When I finally made it to a registration table I got my badge and was off to the races.

I wandered around for a bit with the crowd until the keynote started upstairs an hour later. I was really looking forward to this, so I headed up to the third floor and found a seat. The music was good and on the screens over the stage were some of the great Google Chrome Experiments.

Vic Gundotra (SVP, Google Engineering) took the stage once everyone was seated. They did a great job of pumping up the crowd and it felt like a really exciting moment when he appeared.

Vic kicked off his presentation by giving a rundown of how great things are going at Google and then turned his attention to Android. While I am not personally the biggest Android fan I was actually pretty amazed at what I saw of Android at the event. He announced a new Android version, 4.1 Jellybean.

He introduced a new UX/UI layer and features, codenamed Project Butter.

Surprisingly, I found myself getting excited by all this cool stuff. While I still feel that there are massive challenges with development for Android, it seems Google is hearing our concerns and addressing them. Their demonstration was responsive, like iOS responsive. The Triple buffering was really quite amazing; smooth, fast and liquid. See the video.

Another feature presented was “Google Now", a tool to assist users with information when they need it most. It was presented as simple visual cards, such as weather, time to home, or time to the office. It constantly learns your common routines and presents solutions and or recommendations that are available whenever you need them. Fortunately it bordered more on the lines of clever than creepy, and I thought it was a really great idea.

Then, what seemed to be a moment many were waiting for, Nexus 7 was unveiled. This is a new Android 7” Tablet created by Asus and Google. From what I could see it looked pretty darn cool and not quite unlike many other 7” tablets out there. In fact my first thought was the Kindle Fire. After a few minutes it became clear Google was betting on this device.

With a price of $299, it is very attractive. The common question for ALL 7” Tablet makers is "will it compete with the iPad?" In my opinion, probably not, but it certainly appeared to be the best 7” Android tablet available. But with no carrier support and WIFI only, I was a little disappointed. I was fortunate enough to get one for myself though, which I will summarize later in this post.

Next up was the Nexus Q. If there ever was a mass WTF moment, this was it. Most of the people around me were wondering what this thing was. Google presented the “BALL” - an aluminum ball with multiple connectors and a LED light around the device. Google was quite proud that this device was their first endeavor with sole Google manufacturing form the ground up. They must have known that people would be asking questions because it was the only part of the keynote that included a reenactment use case of users within a living room.

Basically, this is a streaming device designed to be connected to your home stereo system that will play ONLY music from your Google Play account on standard equipment. It's a way to get music off your phone or desktop and into a more social experience. With the ability to create playlists from your phone or direct account, or your friends' phones or accounts, you can compete for which songs will play when you are all near the device. Honestly, for $299, I am not sure who will buy this. However, it does address the needs of Google Play users who want a simple way to get their purchases onto standard media equipment.

A bit further into the presentation we all hear “Excuse me, cough, hello”... And Sergey Brin appears on stage. This was a great moment. Who could not be impressed by such an influential figure? Most people were trying to figure out what was on his head. He was, in fact, wearing a Google Glass device. He was telling the crowd he really wanted to try something special with Google Glass when on the screens suddenly there were some people in a craft above Moscone Center, each of them wearing a Google Glass device.

Then he explains this is the first time we can actually see “in realtime” what it looks like to jump out of a blimp... The idea here of course was to show that Google Glass is all about realtime and being unobtrusive with activities you may enjoy. He talked to the jumpers briefly and then they were off. Sure enough a live stream of them diving towards the Center’s rooftop was being shown. Once they landed they delivered something to some BMX bikers, a climber, and went down the external walls of the Center to another BMX biker and finally into the event Keynote.

I have to admit it was kind of exciting... Sergey gave the audience time to clap and cheer and then tells everyone at the event they have a chance to get their own Google Glass Explorer for $1500. I think many of us were hoping to receive one as a schwag item, but our collective disappointment faded quickly because Sergey handed the keynote back over to Vic and the 2012 schwag was revealed.

I did notice there was a sense of entitlement from most attendees at the event. Speculation about the schwag was the most talked about topic up until this point. So what did we get?

  • Samsung Galaxy Nexus, which I have to admit is a really nice phone. I have already switched over to it from my iPhone.
  • Nexus 7 Tablet. After using it for a bit, it really “kills” ALL other Android tablets.
  • Nexus Q, which is still in its box.

I spent the rest of the day strolling the second floor, which was the vendor and products floor.

Seeing all the Google products at work and in use by real industries made me feel really good about being there. Everything from Android based brail consoles to Android based flying mini-drones, to Google TV. (I was satisfied they weren’t going to abandon such a GREAT product).

The first day of the event ended with a big party with a few performers including Train. People were excited and enjoyed themselves late in to the night. The overall mood here was really positive.

I spent day 2 and 3 of the event in and out of code labs, product presentations and talking with a lot of developers. Some of the more interesting sessions I attended were:

Overall, I had a great time at Google I/O. I was fortunate to receive some great schwag, see some interesting presentations, and connect with a lot of great developers to talk about product ideas, strategy, and code.

Visit our Flickr page for some more great photos from the event!

Categories
Author

We're back with a debriefing on all the interesting stuff that happened at Saturday's exclusive Day of Foster.ly event.

The sold out event was held at the Artisphere, a posh urban arts center in Arlington, Virginia and was host to DC area's leading entrepreneurs, VCs and emerging startups.

Attendees were treated to a presentation from Aneesh Chopra, the first CTO of the United States, and an appearance from Congressman Jim Moran. The day's events passed by in a flurry as hundreds of entrepreneurs collaborated and innovated together through panels, study sessions, and parties.

Intridea's Managing Director of UX, Jurgen Altziebler, joined other development and design leaders on a panel where they shared insight on how to find and hire talent, how to work with clients, tips on project management, and how to get programmers and designers working together effectively.

Martin Ringlein, co-founder of nclud, advocated for hiring passionate people:

"When looking for new people, its all about passion, you can't teach that to people."

On the subject of project management, Jurgen shared:

"You can read all the books in the world about Project Management, but PM'ing is very much a human skill." - Jurgen

We really liked Nick Whitmoyer's advice to startups on logo creation:

"A lot of startups do 'styrofoam branding', where they get something for very cheap; it doesn't look good, and then it never biodegrades."

After an energetic day of knowledge sharing and collaboration between established entrepreneurs and fledgling startups, we were all treated to a night of live music and parties where many of us continued interesting conversations on technology, design, and strategy. We're looking forward to future Foster.ly events and to being a part of the innovation that's underway in the community of DC entrepreneurs.

Categories
Author

Jurgen and Anthony poke fun of the stylus tool and talk about fostering happy development teams in this exclusive interview at MoDevUX.



The short, 5 minute video gives a glimpse into how we work at Intridea and ends with some amusing banter on the state of touchscreens and the lingering use of the stylus.

Of note, Anthony explains how giving developers time to work on personal projects supports the company in more ways than one:

  • Allows our developers an opportunity to build up a library of open source work.
  • Many projects we do for our clients are massive in scope and individual developers don't always feel a sense of ownership or completion as frequently as they might like. Anthony explains, "Everyone in the organization needs to experience that level of execution." Encouraging developers to work on personal projects gives them more opportunities to feel that sense of ownership and completion. This philosophy is "always a positive outcome and never a waste of time", Anthony says.
  • It's training - developers learn new technologies to use in their projects. The knowledge they gain is put to use on client projects and spread to other developers, keeping all of us agile and bleeding-edge.

To see the full interview (and find out why we think the stylus is so "1999") watch the video and let us know what you think in the comments below or through Twitter! And be sure to check out the other interviews from the MoDevUX event on their YouTube channel.

Categories
Author

Have a great idea? Do you daydream about founding a startup? Do you have the entrepreneurial spirit but don't know how to kickstart your vision?

Then join us on May 12th at the Artisphere in Arlington, Va for "A Day of Foster.ly" - an engaging event led by DC, Maryland and Virginia entrepreneurs, designed to empower startups, visionaries, innovative students and other aspiring entrepreneurs like yourself with the resources and information needed to get started and to succeed.

The event kicks off with a morning Study Hall session, (Study Hall is a collaborative co-working environment for entrepreneurial-minded people) and follows with an Entrepreneurship Research Expo, informative panels and demos, mentorship sessions with Angel investors and an exciting keynote from Aneesh Chopra, the first Chief Technology Officer for the United States. Finish the night with a seriously good after party in the ballroom featuring live music from Two Car Living Room and FatBackDC DJs Philippe & Steven, and exclusive movie screenings.

For those of you who may be interested in the nuts and bolts of running a web development company you won't want to miss the 4:30 pm panel, "Development & Design" in which Jurgen Altziebler, Managing Director of UX at Intridea, will be discussing tactics and sharing personal stories alongside other local industry-leading moguls like nclud, Sisarina, Viget and Whitmoyer.

Tickets are selling quickly, but there are a limited number still available for A Day of Foster.ly. Register today and set your future as an entrepreneur in motion.

Intridea partnered with Foster.ly this year to help bring events like this to the growing community of entrepreneurs in the DC area. We're excited to be a part of the work that Foster.ly is doing and we're looking forward to talking with many of you about design, development and strategy at A Day of Foster.ly and future Foster.ly events.

Categories
Author

Last week we sponsored MoDevUX, a mobile conference in Washington, D.C. led by vanguards in the mobile development and design industry. In addition to learning about emerging trends from the diverse crowd of presenters and attendees we also shared a bit of our own "secret sauce".

Anthony Nystrom, our Director of Mobile and Emerging Technologies, shared the stage with Jurgen Altziebler, our Managing Director of UX to tackle the topic of "Development and Design: When the Two Must Act As One".

Through cultivating a culture of quality in both design and development we've gained insights on the formula for success among teams of developers and designers. MoDevUX was an opportunity for us to share those insights with the greater mobile design and development communities.

Designoper, Developer or Designer, the point is that recognizing each other's skills while sharpening your select personal skills is what a team is built upon. Certainly there are stars, however stars don't scale but teams most certainly do! And like any business that is looking to grow, it must rely upon teams that are less interested in their personal prowess and more interested in their unified presence.

Great Products: Under the Hood

If you're building a product you already know that it's important to know your industry, understand your users, define a clear vision and path of execution, and to be bold in your approach. But what role does your team of developers and designers play in the overall viability of your product?

We believe the DNA of any mobile or web product is embedded in the team(s) that are executing on the vision. Ultimately, every product is really just someone's good idea made accessible by teams of programmers and designers. Therefore, the most important factor in the success of your product is the team of experts building it. At Intridea we've been honing the process of creating these teams for years, and with great success! We do it in large part by making sure our teams of developers and designers are working together, not autonomously.

Building a Design & Development Team

Often, design teams work in isolation from development teams and in many cases design is outsourced to other agencies while development is done in-house or vice versa. But there's no doubt about it, a great product experience is the direct result of a good working relationship between the teams building the functionality (the developers) and the teams creating the aesthetic experience on top of that core functionality (the designers).

Of course, simply knowing that designers and developers should work hand-in-hand doesn't mean it's going to be easy. After all, designers and developers are different breeds and both groups work in distinctly mysterious ways. The trick to building solidarity in a product team is to hire the right kind of people in the first place.

While you might be inclined to seek out "rockstars" for your team, keep in mind that superheroes get bored easily, they're hard to find, and they don't scale. We have found that it's more advantageous to focus on hiring specialists who meet these requirements:

  • Have the skills (and attention span) to see a project all the way through (even that last 10%)
  • Are great at a couple of core things but are eager to learn beyond the bounds of their specialty (i.e., beware of "backend" developers who refuse to do "frontend" work)
  • Leave evangelism to theocrats: you want people who aren't afraid to use different technologies (whether they're cutting-edge technologies or older technologies that just happen to be the right tool for the job). Find people who love the challenge of creating something incredible regardless of the tools and processes used to get there.
  • Value form as much as function. It's important to see the inherent value in both a well-architected application and an easy-to-use, beautiful user interface.

In a symbiotic designer/developer relationship, both sides will, at some point, be faced with setting aside ingrained methodologies in order to collaborate effectively. What's actually happening in those cases is something like this: designers are learning something new about practice patterns in development, and developers are learning something new about user flow and experience from designers. When designers and developers work together in such a way, both teams gain something and will be more agile, productive and innovative on future projects.

Setting the Team Up For Success

Managing a product team is generally no easy task. Ask the design team to work in collusion with the programmers and it's sure to get even more challenging. Jurgen shared his strategy for creating a "balanced" team and setting them up for success on any project.

  • Team Building: This is an important first step. Assign an internal project (maybe a redesign of your company's website) to a developer and a designer. In this situation they will have to manage the project together, understand how the other one works, communicate in-depth about scope, features, and blockers on the project, and deliver a finished product.
  • Field Testing: Once you've ensured that the designer and developer can work together, pair them on a mid-sized client project. This adds a bit of necessary pressure because client deadlines are often more strenuous than internal deadlines. Additionally, a client project will introduce more variables for both sides. They'll have to think about things like client expectations, changes in scope and direction for both UI and architecture, and more.
  • Heavy Lifting: Now your designer and developer are battle-hardened and ready to lead the troops. Appoint this dev/design duo as the lead for larger projects that have multiple designers and developers. Their experience will aid them in helping other designers and developers work together, maximizing the results of the process.

But I Just Want A Good Product That Will Be Profitable

You have an idea. You need a product built. It sounds easy enough. Do you really need to spend all this time thoughtfully building the team behind the product?

In short, yes. Great products fail all the time; and not because there wasn't a good idea behind it. They fail because the teams building the products couldn't meet at that magic place - the precipice of awesome. (No, really - amazing things happen when designers and developers work together closely!)

Keep in mind, there isn't a lot of room for failure, especially in the mobile app market where users are educated and discerning and the competition is cutthroat. It's not even that users are "demanding" sexy interfaces and well-built applications - we're beyond that. Today, users just expect it. And if your product doesn't meet expectations your users won't even complain about it - they'll simply move on to another application that does it better.

These are problems that you rarely see when you have a team of designers and developers working closely on a product because simple issues like awkward user flow, unintended behavior within the interface, and architecture miscalculations are caught more frequently and earlier on in the process.

The Secret is in the Sauce

So there you have it - a sampling of our "secret sauce". TLDR: Hire smart people who value quality and aren't afraid to cross the "party lines".

Be sure to go through the complete slide deck from our presentation at MoDevUX, and check out our portfolio where you'll get to see some great examples of recent products and solutions built by our teams of designers and developers! Additionally, the full set of photos from the event is available on our Flickr page.

Do you have insights on helping designers and developers work together on projects? We'd love to hear it. Did you see our presentation at MoDevUX? We want to know what you thought. Leave your feedback below or reach out to us on Twitter.

Categories
Author

Hey RailsConf goers! You won't want to miss Jerry Cheung, co-author of (the just-released) MacRuby in Action book and Senior Engineer at Intridea present "Evented Ruby vs Node.js" Tuesday afternoon!

While Node.js is the hot new kid on the block, evented libraries like EventMachine for Ruby and Twisted for Python have existed for a long time. When does it make sense to use one over the other? What are the advantages and disadvantages to using node over ruby? In this talk, you will learn how to get the same power of concurrency enjoyed by Node.js while continuing to write in the language you know and love. Topics covered will include pubsub with redis or faye, building evented rack applications, and running evented applications alongside existing Rails apps.

Jerry will be in Salon K at 2:30 pm tomorrow.

Keep it weird, Austin Rails!

Categories
Author

It's 2012 and we're talking about Data. But this isn't your grandmother's data. This is Data with a big 'D'. As dull as the concept might sound there are some amazing things happening in the realm of Big Data right now. Patti Chan spent a day last week at the Data 2.0 Summit in San Francisco and she has reported back with some of the highlights!

If you're not already familiar with what big data is and why it's a popular topic, read through our recent posts on the topic!

« Democratized Data and the Missing Interface

« Simplified Relational Hierarchy Visualization

Monetization

In the "Monetizing the Data Revolution" panel speakers from Microsoft, DataSift and other leading companies discussed the ways in which people are trying to offer "data as a service" and why lingering confusion over standards and protocols are preventing DaaS offerings from being viable at this point.

Additionally, it was pointed out that however valuable data may be, we cannot sell just "data" alone. Creating a business model based on the "data revolution" requires three things: data, analysis and workflow (i.e., hardware, processes).

And finally, it is difficult to monetize the data revolution because we do not yet have a well-built portfolio of tools to expose data in order to value-add services as part of the package.

After the session, Patti pointed out (via Twitter) that there are three components to data accessibility:

  1. Data - the actual raw data.
  2. Tools to the leverage that data.
  3. Well designed user interfaces to gain insights from data.

Google

Due to the nature of the work that Google does they naturally had a strong presence at the summit. Navneet Joneja, Product Manager at Google, talked in depth about the useful and interesting things Google is doing with data.

  • Google BigQuery: enables you to perform sql-like queries over large datasets. We're talking billions of rows of data. It calculates meaningful insights in just seconds. It's useful for things like creating interactive tools, spam filtering, detecting trends, making web dashboards and network optimization tools.
  • Google App Engine: App Engine can be coupled with NoSQL datastore for supreme awesomeness. This is what Google Spreadsheet is on. App Engine data logs can be easily exported to Cloud Storage and then analyzed with Big Query.

During the panel Patti asked Navneet:

App Engine obfuscates the underlying harware / VM's / stack (this is their value proposition). In enterprise software we often dip down into that layer in order to optimize our app. Does App Engine have documentation or open source that exposes those layers, in case we need it?

To which Navneet responded:

There is a good amount of documentation, but the goal and point of App Engine is to make that need obsolete, so that you can concentrate on the development and features and not worry about the hardware.

Other Interesting Tidbits

  • SalesForce had a team at the Summit talking about Data.com and layering social graphs on top of the cloud contacts and data you already use, in order to achieve a more complete profile.
  • DataSift, a powerful social media data platform, did a great mashup of data sets to show how combining related sets of data can help users derive real meaning.
  • CrowdFlower CTO Chris Van Pelt was present to show off the work they are doing in distributed human computing.
  • Wishery is a new application which adds full customer profiles into existing point-of-contact apps like Gmail. It uses the customer's email address as the canonical identifier. This presentation received the most questions from the VC panel and is definitely one to watch out for in the coming months.

Final Thoughts

People and organizations are making huge leaps of progress in the field of Big Data. While we still need more hardware, software, and UI tools built to make big data more accessible, it's clear that there is important work being done in this area. It will be exciting to watch developers and designers collaborate in the coming months and years to help unleash the inherent power of Data with a big 'D'.

Categories
Author
Subscribe to Events