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DorkLooking dorky and non-utilitarian. Photo by Teresa Bouza, Americas DataFest

Google Glass failed not because it was dorky (it was), but because it sucked. Utility drives fashion, and had people found Glass useful enough they would have worn it regardless of how they looked.

The best analogy is the transition from the pocket watch to the wrist watch: in the late 1800s soldiers discovered they could coordinate maneuvers more efficiently if their watches were strapped to their wrists instead of buried in their pockets. Only later did technology and miniaturization allow the wrist watch to become fashionable.

Basically: Dorky White European Guys Willing to Look Silly to Get Stuff Done™.

Two centuries later Google Project Glass debuted without much stuff to be done. All of the dork, none of the utility.

I was a Glass Explorer and we had fun at Intridea playing with the technology, but it’s an object lesson in the need to delight—or at least be useful.

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Georgetown University psych students got the chance to experience Google Glass firsthand, thanks to an interactive presentation by Intridea’s CEO, Marc Garrett this Monday.

As a Google Glass Explorer, Garrett was the perfect specimen for McClure’s “Human Connection in a Digital World” course; a class centered around the complex ways human connections are transforming in a digitally-centric world.

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The format for this session was largely Q&A and playing with Garrett’s Glass was the highlight of the session! With the opportunity to see the world through Google Glass, McClure’s students took to this new technology with a healthy dose of giddiness and hesitation.

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However, despite its slight mind-blowingness, Garrett’s emphasis for this class was that while new, Google Glass will eventually be just like shopping for a pair of Warby Parkers; only with all those nifty extras built in.

It was an entertaining ninety minutes and these students came loaded with questions and ideas! From Glass's impact on fashion and personal privacy, to the nerdiness of talking to your eyeball, McClure's students left nothing on the table.

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Intridea was thrilled to be a part of such an animated discussion! The excitement and intrigue was infectious and we enjoyed every minute of it.

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