Tysons, Virginia (April 25, 2022) – MOBOMO, LLC announced today that it has been appraised at level 3 of ISACA’s Capability Maturity Model Integration (CMMI®). The appraisal was performed by Integrated Quality.
CMMI is a proven, outcome-based performance model and the globally accepted standard for improving capability, optimizing business performance and aligning operations to business goals.
An appraisal at Maturity Level 3 indicates the organization is performing at a “defined” level. At this level, processes are well characterized and understood, and are described in standards, procedures, tools, and methods. These processes were implemented to create consistency and improve performance throughout the organization. The organization’s set of standard processes and tailoring guidelines, which is the basis for Maturity Level 3, is established and improved over time.
Focused on continuously improving our performance and standing out to our customers as a trusted partner, Mobomo’s teams achieved high customer satisfaction ratings, created and maintained consistency in processes enterprise-wide, and set expectations within the engineering, quality assurance, and project management divisions; the results of which were visible from the positive responses shared by our customers in our satisfaction surveys.
“Organizations worldwide are harnessing CMMI to elevate their business performance to new heights, creating a sustainable competitive advantage in the process” says Ron Lear, Senior Director, CMMI Program. “We commend Mobomo, LLC on achieving this CMMI appraisal level and demonstrating their ability as a high-performing organization.”
Humanity has witnessed the digitalization of everyday aspects of life tangibly in the last 30 years and the velocity of this transformation is increasing exponentially. The Covid-19 pandemic fueled the amount of time we spend in the digital world through websites, apps, social networks, and now – even work. This immersion into a more digital realm of existence has served as a catalyst for leveling up, and the metaverse is our first foray into an existence that has, until this point, been conceivable only through science fiction.
Books, television, movies, and video games have provided a context for what this brave new world will look like, but how do we, as designers, shape the User experience – what type of approaches should we consider - what challenges should we anticipate when entering this new layer of digital interaction?
Approaches
History has shown us that there is a recognizable transition pattern to adoption during evolutionary leaps forward – may they be social, economic and/or technological. New paradigms of communication, new mediums if you will, have (and in reality, must) employ existing practices in order to transition users from the innovation phase and into early adoption. The reason is because innovators, recognizing the intrinsic value in the new medium, will champion the evolutionary jump, but early adopters need a nudge – effectively, a transitionary hybrid between the medium’s singularities and elements from mainstream mediums.
There are countless historical, real-world examples of this process, but the most relevant example is the introduction of touch screen smartphones in the mid- 2000s. The early interfaces presented clickable (tap-able) elements that looked like physical objects with volume and depth. Since the buttons could not feel like the physical buttons cell-users were accustomed to, designers guided users by creating visually accurate representations of buttons, which gave the users a sense of familiarity, control, and savvy, thereby easing the transition. This aesthetic, technically called Skeuomorphism, was then gradually replaced by Minimal/Metro as the user base of touch screen smartphones expanded from the innovators and early adopters into the early majority.
Using the adoption path of touch screen devices as an example of what is in store for the metaverse, we can expect that some critical interactions and engagements that run across the board with users (a broad range of user demographics) will probably emulate “2D” experience dynamics. Where possible, designers will take advantage of the spatial property within the 3D environment in ways the user can relate to (i.e. “taking” the object/avatar/asset as they would in a physical space – which, admittedly, is an experience increasingly left behind by the action of the digital evolution itself). Additionally, we can posit that in its first stages, the metaverse will rely heavily on the imitation of real-world objects as direct visual metaphors. In time, new objects will arise from the internal dynamic in this new medium, which will not necessarily be representative of any concrete real-world counterpart.
Challenges
As with all (r)evolutionary jumps, the benefits are counterbalanced with both expected and novel risks/challenges. The metaverse’s untapped potential for expanding people’s interactions in a virtual landscape – a world within a world – via social networks (or even as an extension of them) will undoubtedly stand to inherit a lot of the current privacy and intrusiveness issues of social networks, as well as the lack of transparency in the manipulation of personal data. None of these issues are solved in the current playfield and there are risks of those becoming much worse in the metaverse.
Let’s consider the systems that track users’ facial expressions/reactions and how these systems train algorithms to interpret said expressions/reactions as a means of funneling appropriate marketing and product placements to the user. Louis Rosemberg makes a case for aggressive regulations for the metaverse by identifying potentially dangerous outcomes and manipulation of users that may arise from this additional layer of tracking that the metaverse offers. Rosemberg is not wrong in his assessment and this is not to be downplayed considering that social network algorithms have been proven to swing support for political movements and parties during election cycles.
Another challenge is that today’s User Interface Designers come with baggage, specifically patterns and layout strategies (ex: digital dashboard, websites, and application) that work in the 2D realm, but will be of less use for the metaverse — think of HUD elements and contextual menus or options when you are playing any contemporary 3D game — but will ultimately not be the core component of the experience and interaction. This is because the concept is entirely different: by assuming a digital persona in a virtual space that aspires to resemble and represent many of the structures we know from the “real world”, the user is encouraged to inhabit and explore the metaverse in a more immersive way. In this respect, the goal of quickly and effectively finding information or performing actions continues to have its intrinsic value but this is not its central point. The experience of the new medium is one of exploration and living (perhaps even owning) the virtual space. This shift transforms designers into something closer to architects / urbanists – touching on sociology, philosophy, potentially extending into even law, politics, and economics – because what’s at stake is the genesis of a “meta society”.
Last, but certainly not least, if you are experiencing a metaverse by using, let’s say —for now— a VR helmet; how do you imagine the analog of the navigation we do currently in 2D would be, with its constant hyperlinking and jumping through tabs? It has been observed that in virtual reality environments, this transition between scenes must be carefully designed so that the player does not get disoriented. The “natural” way out of this is the simple movement between the different meta places, just as one would move in the physical world. But of course, new ways of navigation will be refined as the metaverse develops, allowing for natural multitasking, or even multi-staging, while not leaving the user feeling disjointed or dislocated.
Take Aways
The metaverse presents us with the opportunity to create meaningful experiences and visual languages for a medium that puts the user in a “player” position. We will be transitioning from putting our pages and products in front of the user to putting the user inside of the product. The potential we have as designers to use products, services, and ideas as a means of inspiring users via immersive experiences that maximize connection and engagement is unprecedented. The dystopian ghost is obviously lurking around regarding this topic and, as designers and developers, it is up to us to circumvent these challenges and mitigate the risks of these new interactions. With one foot still on the ground – knee spring loaded – poised and ready for the leap – we, as designers, must be prepared to launch into the unknown possibilities of transforming science fiction into technological reality. As innovators, the birth of true VR will be our legacy – IF we understand how to introduce it and evolve it such that early adopters give way to the early majority, and IF the early majority feel safe enough to see VR succeed through the innovation lifecycle.
With more than a decade of experience designing innovative solutions across the private and federal landscape, Mobomo, LLC places a premium on thought leadership within our ranks. For further insight on the cutting edge solutions we have developed for our customers, visit us or reach out directly and discover the ways in which we can help put our proven dedication to excellence to work for your organization.
Mobomo Celebrates Award Nomination to Super 40 Awards Program
Honored to be recognized by the Asian American Chamber of Commerce as a small business that makes a big impact within the Greater Washington Area, President, Ken Fang and CEO Brian Lacey were notified this week that Mobomo, LLC will be one of a select few awardees at the annual Jewels of Asia Awards Gala “Super 40 Awards Program” to be held on May 28, 2022, at the Live! Hotel & Casino in Hanover, MD.
Each year, the Asian American Chamber of Commerce celebrates the hard work and achievement of a handful of individuals and organizations that stand out amongst the crowd in helping to shape our business community. The criteria that nominees are judged upon includes exceptional performance, continuous growth, measurable success, and a commitment to enriching our community. The team at Mobomo feels privileged that the hard work we put into designing visually elegant, functionally exceptional products is recognized within our community and we look forward to joining the other winners and celebrating all of our successes at the “Super 40 Awards Program”.
If you are interested in stepping into the Mobomo landscape and learning a little more about what puts us at the front of the pack, feel free to familiarize yourself with our capabilities, past performance, the Mobomo team members who make our clients look so fantastic, and please reach out with any questions you might have.
Companies on the 2022 Inc. 5000 Regionals Mid-Atlantic list had an average growth rate of 161% percent.
Vienna, VA, March 15, 2022 –Inc. magazine revealed today that Mobomo, LLC is No. 123 on its third annual Inc. 5000 Regionals: Mid-Atlantic list, the most prestigious ranking of the fastest-growing private companies based in Washington, D.C., Delaware, Maryland, North Carolina, Virginia, and West Virginia. Born out of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Mid-Atlantic region economy’s most dynamic segment – its independent small businesses.
The companies on this list show a remarkable rate of growth across all industries in the Mid- Atlantic region. Between 2018 and 2020, these 131 private companies had an average growth rate of 161% percent and, in 2020 alone, they added 7,365 jobs and $1.9 billion to the Mid-Atlantic region’s economy. Companies based in the Richmond and Washington, D.C., areas had the highest growth rate overall.
Complete results of the Inc. 5000 Regionals: Mid-Atlantic, including company profiles and an interactive database that can be sorted by industry, metro area, and other criteria, can be found at inc.com/mid-atlantic starting March 15, 2022.
“This year’s Inc. 5000 Regional winners represent one of the most exceptional and exciting lists of America’s off-the-charts growth companies. They’re disrupters and job creators, and all delivered an outsize impact on the economy. Remember their names and follow their lead. These are the companies you’ll be hearing about for years to come,” says Scott Omelianuk, editor-in-chief ofInc.
Interested in learning more about Mobomo? Take a tour of our capabilities, our past performance, the team members who make our clients look so fantastic, and feel free to reach out with any questions you might have
More about Inc. and the Inc. 5000 Regionals
Methodology
The 2022 Inc. 5000 Regional are ranked according to percentage revenue growth when comparing 2018 and 2020. To qualify, companies must have been founded and generating revenue by March 31, 2018. They had to be U.S.-based, privately held, for-profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2019. (Since then, a number of companies on the list have gone public or been acquired.) The minimum revenue required for 2018 is $100,000; the minimum for 2020 is $1 million. As always, Inc. reserves the right to decline applicants for subjective reasons.
About Inc. Media
The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including websites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers and the credibility that helps them drive sales and recruit talent.
The associated Inc. 5000 Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com.
October 11, 2021 - Mobomo is pleased to announce that we have been recognized by the Center for Digital Government during its 5th annual competition which honors U.S. governments who are building and adapting constituent-centric digital experiences.
The Government Experience Awards “recognize the achievements and best practices of states, cities, and counties that are radically improving the experience of government and pushing the boundaries of how citizen services are delivered. This year, agencies demonstrated the importance of having an omnichannel strategy with an increased focus on enabling personalized experiences while balancing citizen and business privacy. We applaud the continued efforts state and local leaders have made to build constituent-centric digital experiences and look forward to seeing how these agencies adapt their digital services in the years to come."
Mobomo is honored to have received 2nd place for the Overall City Government Experience for our work with Louisville, Kentucky to migrate from Drupal 7 to Drupal 9. A big congratulations to our team on a job well done. Mobomo is grateful to have their dedication to each project and to provide the clients with top-of-the-line work.
“Working with the web development team for the city of Louisville, KY has been an amazingly productive experience and it’s great to see that effort acknowledged within the industry. Our team and their technical staff worked seamlessly to deliver on their business goals in a solid partnership built for success.” -William Haymes, Senior Program Manager
To check out other awards we’ve won, please see our Awards page.
The Washington Business Journal has released a ranked list of the Top-Performing Small Technology Companies in the greater D.C. area. As part of the evaluation process of these companies, the Journal reviewed revenue from 2020 and only companies with fewer than 150 total employees headquartered in the DMV region could qualify. For the second year in a row, Mobomo, LLC is proud to be seated as the 14th top-performing company, rising from the 23rd spot last year.
This placement showcases not only the tremendous growth of our organization, but also how well our company can adapt and continue progressing under new circumstances. While the 2020 pandemic effected many companies, Mobomo was fortunate to have already been well-situated for a virtual climate. This allowed our business to stay on track and continue to grow and thrive.
“This year, our team has accumulated many successes and awards between both client work and our company successes in general. I could not be more grateful for the passion and hard work they bring every day that has allowed our company to grow from spot 23 to spot 14 in just one year.” Brian Lacey, CEO of Mobomo.
Mobomo, LLC is a premier mobile, web, and cloud application development company that has extensive experience in creating award-winning, agile, human-centered design, and providing DevSecOps capabilities.
Mobomo has helped revolutionize the digital federal landscape through our innovative designs of high performing websites and applications that are engineered to fit the needs of government agencies.
About Washington Business Journal:
The Washington Business Journal is the leading source for business news and data for the Washington, D.C., region. The Business Journal publishes all the information and insights you need to succeed in business — through the weekly edition, website, email products and our events and awards programs. Owned by parent company, American City Business Journals – the Business Journals brands are recognized on the local level in 43 markets and have 400+ journalists entrenched in their local markets and industries.
Inc. magazine today revealed that Mobomo, LLC is No. 3455 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses.
This year specifically, all the companies including Mobomo have shown amazing resilience with the unprecedented economy of 2020. Among the 5,000 companies listed, the average median three-year growth rate soared to 543 percent, and median revenue reached $11.1 million. Together, those companies added more than 610,000 jobs over the past three years.
The majority of our successes stem from our incredibly hardworking team, our dedication to developing a first-class project management approach for our clients, and our inventive human-centered design solutions that have led to awards such as Vega Digital Awards, the Webby Awards, and Muse Creative Awards.
“We are extremely proud of all the hard work that we have achieved over the last few years. It couldn’t have been possible without such an all-star team. Our process and prioritization of customer service and product quality is the proven time and time again to be the driver of this growth. Congrats all.” said Brian Lacey, Mobomo CEO
Complete results of the Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at www.inc.com/inc5000.
About Mobomo:
Mobomo, LLC is a premier mobile, web, and cloud application development company that has extensive experience in creating award-winning, agile, human-centered design, and providing DevSecOps capabilities.
Mobomo has helped revolutionize the digital federal landscape through our innovative designs of high performing websites and applications that are engineered to fit the needs of government agencies.
More about Inc. and the Inc. 5000
Methodology
Companies on the 2021 Inc. 5000 are ranked according to percentage revenue growth from 2017 to 2020. To qualify, companies must have been founded and generating revenue by March 31, 2017. They must be U.S.-based, privately held, for-profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2020. (Since then, some on the list may have gone public or been acquired.) The minimum revenue required for 2017 is $100,000; the minimum for 2020 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. Growth rates used to determine company rankings were calculated to three decimal places. There was one tie on this year’s Inc. 5000. Companies on the Inc. 500 are featured in Inc.’s September issue. They represent the top tier of the Inc. 5000, which can be found at http://www.inc.com/inc5000.
About Inc. Media
The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including web sites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Vision Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com.
Mobomo, LLC is honored to be awarded the SeaPort Next Generation (SeaPort NxG) contract with the Department of the Navy. The Department of the Navy was looking for a contractor that could provide services in two key areas that incorporated 23 sub-categories. Mobomo bid under both of the two key categories presented which were Engineering Services and Program Management Services.
There were two main factors that led to our success with this contract. First, we have a team of award-winning experts that have expansive experience inboth service categories. Secondly, we have previously developed a mobile app for the Navy Office of Information as well as developed a new web portalfor the Naval Information Warfare Systems Command. Between the overall services we have offered and our strong performance on these two past contracts, we were able to secure the Seaport NxG contract.
This contract is a huge opportunity for our company as the task orders that will be issued could span across the following departments: the Naval Sea Systems Command, Naval Information Warfare Systems Command, Naval Supply Systems Command, Military Sealift Command, Naval Facilities Systems Command, Office of Naval Research, Naval Air Systems Command, Strategic Systems Programs, or the United States Marine Corps.
About Mobomo:
Mobomo, LLC is a premier mobile, web, and cloud application development company that has extensive experience in creating award-winning, agile, human-centered design, and providing DevSecOps capabilities.Mobomo has helped revolutionize the digital federal landscape through our innovative designs of high performing websites and applications that are engineered to fit the needs of government agencies.
About Department of the Navy:
The U.S. Department of the Navy (DON) is one of the three military departments within the Department of Defense. Their overall mission is to protect America at sea. Under the Department of the Navy, there are many sub-departments that all support and contribute to this overarching goal. To defend American interests, the U.S. Navy must be prepared to execute at all times, as directed by Congress and the President.
The Muse Creative Awards has released their 2021 Season 1 web design award winners and Mobomo has proudly won three different awards:
Gold Award for NOAA Fisheries under the Science/Technology Website category
Silver Award for NOAA Fisheries under the Government Website category
Gold Award for the PRAC Pandemic Oversight work under the new Covid-19 Related Website category
The Muse Creative Awards recognizes those who “reign above change, with creativity that pens history and designs which stand against the test of time.” Created by the International Awards Association (IAA) in 2015, Muse Creative Awards honor creativity by a new standard of excellence. The competition is international and meant to showcase the creative professionals who inspire and become “muses” for others. Judging is based off of creativity, content and execution, visual design, innovation and functionality, and memorability.
Mobomo is honored to have received these three web design awards. Both the NOAA Fisheries and PRAC teams have worked incredibly hard from researching, designing and developing both of these award-winning sites. A big congratulations to each and every team member. Mobomo is grateful to have their dedication to each project and to providing the clients with top-of-the-line work.
To check out other awards we’ve won, please see our Awards page.
More about these projects:
NOAA Fisheries:
The National Oceanic and Atmospheric Administration (NOAA) Fisheries, also known as the NOAA National Marine Fisheries Service (NMFS), is a federal agency responsible for the stewardship of the nation’s ocean resources and their habitat. Their services include: conservation and management of U.S. waters to promote prevention of overfishing, declining species, and degraded habitats. NOAA Fisheries manages five coastal regions broken down by department, fisheries management, science centers, and labs. Each office ran their own independent site creating inconsistency and overlap in content and design as each isolated digital property.
Mobomo partnered with NOAA Fisheries to assist in restructuring and redesigning their digital presence. Merging all their core web properties into one Drupal site allowed users to go to one destination to find and discover information they need. Mobomo focused on improving content efficiency, design consistency, and unifying NOAA Fisheries voice. Mobomo followed a user-centered approach that consisted of discovery, research, design, and validation phases to deliver a comprehensive, documented and validated user-centered design and information architecture that unified the 16 previously disparate web properties into one site.
Within one year, we launched the framework for their next generation site.
The NOAA Fisheries site is more than a conveyor of marine life information and research. It offers a large variety of information; from summaries of upcoming rules, permits, funding opportunities, to various types of helpful resources. Each section had its own challenges for the Mobomo team to learn and develop automated solutions around. The goal was to automate and simplify the content for users to locate, as well as for editors to post and manage.
The PRAC:
In 2020 the Coronavirus reached the United States calling for the development and passing of the Coronavirus Aid, Relief and Economic Security Act (CARES Act). To help inform the public of the spending provided by the CARES Act, the PRAC (Pandemic Response Accountability Committee) and Mobomo teams launched PandemicOversight.gov. The overarching goal of this site is to promote transparency for the government’s spending in response to COVID-19 by displaying the details of who received the $2.6 trillion relief and how they will be spending it. The site also provides helpful resources for reporting fraud and funding abuse.
Mobomo’s objective was to redesign, develop and deploy a new website for the PRAC built using a Drupal content management system (CMS) and deployed into the Microsoft Azure cloud. The website needed to support displaying interactive graphics for showcasing Coronavirus relief funding, as well as various government reports surrounding pandemic response and instances of fraud, abuse and mismanagement of relief funding. Due to resource circumstances, the new website had only a 5-week timeframe for redesign, develop and deployment of the new website.
Within the tight turnaround, Mobomo successfully launched the new site. The layout was designed using Mobomo’s human-centered design process. This resulted in a modern and clean look that is easy for viewers to use and understand the data and funding information provided.
The Washington Business Journal has released a ranked list of the most diverse small companies in the greater D.C. area. To evaluate these companies, the Journal reviewed the percentage of people of color at the company as well as taking a look at the amount of POC in executive leadership positions. Mobomo, LLC was proud to be seated as #48 most diverse small business in the DMV.
“We are honored to be ranked top by the WBJ Corporate Diversity Index. Our focus on diversity from day one allowed us to achieve Inc. 5000 list of the fastest growing private companies in America for eight years in a row! We are extremely proud of our elite team that is delivering mission critical solutions to top federal agencies like Voice of America, NOAA, and NASA” – Barg Upender, Founder
Mobomo was founded by a diverse group of individuals who found inspiration in the different experiences they each culminated. As such, the company embraces differences and equality at every opportunity. When recruiting talent, we are an equal opportunity employer and believe your experience and skill sets speak volumes. By championing diversity, we have been able to cater our processes and projects to highlight best practices from individuals who have varying backgrounds and experiences.
As a small company, Mobomo has cultivated this culture of inclusion and empowerment by having open doors of communication. Our executive team prides themselves on engaging with all levels of our organization and championing a flat-hierarchical organization. This direct line of communication has helped to develop and standardize some of our best practices that we promote across all teams.
If you’re interested in working for Mobomo and support our diversity and inclusion initiatives, feel free to check out employment opportunities here or to send us an email to hiring@mobomo.com with your resume. We are always looking for talented and passionate individuals to join our team of experts.
About Washington Business Journal:
The Washington Business Journal is the leading source for business news and data for the Washington, D.C., region. The Business Journal publishes all the information and insights you need to succeed in business — through the weekly edition, website, email products and our events and awards programs. Owned by parent company, American City Business Journals – the Business Journals brands are recognized on the local level in 43 markets and have 400+ journalists entrenched in their local markets and industries.
